Small team. Clear purpose.

Jasper’s journey into AI started with making things. With a background in no-code development, software and technology, he spent years creating digital products and turning ideas into working systems.

That work drew him into automation and AI, and later into CTO and technical leadership roles. But working inside New Zealand businesses in construction, accounting and professional services changed how he saw the opportunity. It was rarely just about choosing a better tool. It was about understanding how a business worked, noticing where people lost time and building something that fitted the way the team actually operated.

That is why Jasper focuses on AI transformation: bringing people, processes and technology together, then doing the hands-on work to make change useful. Mārama AI is the next step in that journey, helping businesses move from wondering what AI could mean for them to putting it to work.

Joe’s story has always been about building organisations and helping good ideas grow into something meaningful. Over more than 25 years, he has worked across large organisations, businesses, charities, social enterprises and purpose-driven ventures.

Along the way, he has established and grown organisations, raised investment, bought and sold businesses, built teams and helped ventures reach national and international scale. He has also seen that a good product or strategy only goes so far without a clear purpose, a healthy culture and people who understand why their work matters. That belief shaped his founding of Tautoko Kaupapa and his work with organisations focused on business, community and social impact.

When AI began opening new possibilities, Joe recognised a familiar challenge: plenty of potential, but a need for direction and practical execution. At Mārama AI, he helps keep the conversation grounded in what a business is trying to achieve and how AI can support meaningful, sustainable growth.